After all, there are three responses to every design piece. Yes, No, and Wow!
And you should always aim for WOW!
Your business can stand out from the crowd, attract new customers, and drive targeted leads with improved design ideas. And why not? According to Shane Meendering,
“Bad design shouts at you. Good design is the silent killer.”
A contemporary website packed with dynamic design elements can make a great lasting impression on your clients. Similarly, a well-designed brochure with all the features and services highlighted properly can help buyers make an informed decision.
Otherwise, you won’t be able to sell and as a result, your competitors will take all the leads from you – and this is obviously the last thing every business owner wants. Right?
So, let’s find out some incredible graphic design ideas that can revamp your brand and help you set as a leader in the industry.
- Design the Best Layout
Web designers put a great degree of effort into creating a design that stands out. They experiment with unconventional as well as asymmetrical layouts for different brands.
They can also help you design grid-style layouts that are used to put information where your customers least expect. They help create unique, interesting, and innovative layouts so they can attract more eyes to your brand.
That’s why it’s better to hire a good web designer for your website who is efficient enough in creating the most modern and innovative layout.
- Do Not Afraid to Consider Chaotic Typography
In the last few decades, we have seen that designers use some conventional and boring typography because they were afraid to break rules.
However, this is completely changed now. In fact, chaotic typography is an important requirement for some brands. So, it’s better to go for unruly typography as it can help you catch the fleeting attention of your audiences.
Chaotic typography also creates a sense of drama in your design and never lets your audiences get bored.
- Apply Some Cool and Fun Colors
Rather than considering all those boring and traditional colors, your design should always comprise a rich variety of colors. Instead of using red, it’s better to go for crimson or mahogany. Similarly, instead of blue, think cobalt and add more flavor to your design.
The trend is already gaining popularity and momentum. In this way, the overall design and theme look brighter and more appealing.
- Try Minimalist Designs
Minimalist designs are still a favorite trend of almost every graphic designer.
When you create minimalist designs, you can easily convey your brand message with a couple of pretty typefaces, images, and different colors.
They look clean and fresh and portray the perfect image of brands instead of distracting customers.
- Stand Out with Duotone Graphics
Duotone graphics mean using contrasting colors to create bold and bright images. The trend has made a great comeback after it was used by thousands of designers a few decades back.
For instance, Spotify has duotone images on the website, which absolutely look stunning.
- What About Using Hand-drawn Text?
Have you seen people using hand-drawn text on their websites and other platforms? Isn’t it look great and unique?
We believe digital fonts still rule, but many people feel more captivated by hand-drawn texts. It creates a natural look and appears more real. For example, some recognizable logos in hand-drawn texts are Disney and Coca-Cola, they have texts with hand-drawn tones and convey a more realistic message.
- Opt for Creative Typography
When it comes to designing some promotional items for business, the designers should opt for creative and unique typography.
For instance, instead of using letters with a solid fill, the designers can choose intricate geometric patterns while creating letters as they will look more unique than others.
A good designer devises his own typography style that totally looks different than traditional design typography.
- Use Text with Image
Well, you must be thinking it’s an old concept. But trust me, adding customized text over photos look brilliant on social media, and people still get attracted to that design. Those images are also known as memes, which have started to act as a rebellion against simple stock images that have lost all their appeal with over-use.
Memes are rapidly growing on social media. You can use Facebook, Twitter, and Instagram for memes and find out how those images are getting unlimited likes and shares from the audiences.
- The Use of Colored Fonts
Experimenting with different pretty colors in your design is quite a newer trend and I am sure it’s not going anywhere soon.
The best example of using color fonts is “Google” itself. You can see how blue, yellow, green, and red colors have made the logo prominent and recognizable.
If you want to make your brand look a bit different, then it’s not bad to experiment with color fonts that go with your overall theme.
- Do Not Worry About the Negative Space
You must be worried about removing negative space from the images or logo. Well, it doesn’t look that bad.
Negative space is actually the blank space that exists between the two design elements. Now you can use this blank space to set your brand identity and convey the right brand message.
You can see how amazingly the USA Network has used negative space. It is making the logo more recognizable and memorable. Isn’t it?
Ready to Revamp? Follow this Last Advice
Refreshing your old brand image is not an easy task. It’s much more like creating a new design from scratch. However, the above ideas can surely be a great help in this regard.
Whether you want to re-design your brand or create it from scratch, it’s recommended to work with a professional and skilled graphic design company that has enough talent and experience in creating smarter designs. They think outside the box and do not afraid to implement innovations.
So, if you are ready to revamp, make sure you choose the best designers in the industry that helps you make a “silent seller” instead of a “sales killer”.